Electronic Commerce (12th Edition) by Gary Schneider – Your Indispensable Tool
$23.67
Availability: In stock
CAUTION: You’re about to purchase a high quality copy (no missing contents), NOT a Paper Book! It can be printed, stored and read on any devices. You’ll get this copy via EMAIL within 24 after purchasing.
Electronic Commerce (12th Edition) by Gary Schneider – Your Indispensable Tool
$23.67
Availability: In stock
CAUTION: You’re about to purchase a high quality copy (no missing contents), NOT a Paper Book! It can be printed, stored and read on any devices. You’ll get this copy via EMAIL within 24 after purchasing.
Book Description:
ISBN-13: 9781305867819
The 12th edition of “Electronic Commerce” by Gary Schneider is a comprehensive guide to understanding the world of online business. This eTextbook covers a wide range of topics related to electronic commerce, including the history of e-commerce, online marketing strategies, website design, security issues, and legal considerations.
The book also delves into the various types of e-commerce models, such as business-to-consumer (B2C), business-to-business (B2B), and consumer-to-consumer (C2C) transactions. Readers will learn about the latest trends in e-commerce, such as mobile commerce, social commerce, and the use of big data analytics.
Schneider provides real-world examples and case studies to illustrate key concepts and help readers understand how e-commerce is changing the way businesses operate. The book also includes practical tips and advice for entrepreneurs looking to start an online business or improve their existing e-commerce operations.
“Electronic Commerce” is a valuable resource for students, professionals, and anyone interested in learning more about the fast-paced world of online business.
This edition retains the full content with the added advantage of portability, allowing readers to easily access and engage with the material from any device, whether in a classroom or during fieldwork.
