$20.59
Availability: In stock
CAUTION: You’re about to purchase a high quality copy (no missing contents), NOT a Paper Book! It can be printed, stored and read on any devices. You’ll get this copy via EMAIL within 24 after purchasing.
$20.59
Availability: In stock
CAUTION: You’re about to purchase a high quality copy (no missing contents), NOT a Paper Book! It can be printed, stored and read on any devices. You’ll get this copy via EMAIL within 24 after purchasing.
Master B2B marketing with the 12th edition of ‘Business Marketing Management’ by Michael D. Hutt. This updated guide covers latest trends and offers insights, case studies, and practical applications for real-world success.
Business Marketing Management: B2B by Michael D. Hutt stands as an authoritative book that dives deep into the intricacies of business-to-business marketing. Updated with the newest trends and practices, this 12th edition provides insights that align with modern challenges and opportunities in the business marketing sphere. The book is rich in content, featuring case studies, essential theories, and practical applications that help readers not just learn, but apply the concepts in real-world situations.
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
By clicking Accept all, you agree to allow cookies to be stored on your device to improve website navigation, analyze website usage, and help with marketing.